Tag Archives: marketing

Theranos: Marketing Trumps Science

When I first heard of Theranos and its diagnostic testing breakthrough there were no immediate alarm bells or red flags that caused me to look closely. I was impressed. It appeared to be a elegant incremental improvement to diagnostic testing. I assumed, … Continue reading

Posted in Consumer Ripoffs, Science, Technology | Tagged , , , , | 5 Comments

Beware the Squatty Potty

The Squatty Potty is an invention by Robert Edwards; its express purpose to to improve the quality and ease of your bowel movements while on the toilet. It has a catchy name and is sold everywhere from Target to Amazon.com. … Continue reading

Posted in Alternative Medicine, Health, Pseudoscience, Science, Uncategorized | Tagged , , , , , , , | 301 Comments

Beware Direct Response Marketing

Here at Skeptoid, we like to promote skeptical and critical thinking about a variety of topics. I think that one place that deserves skepticism, that a lot of consumers fail to apply critical thinking to, is marketing and advertising.  There … Continue reading

Posted in Consumer Ripoffs | Tagged , , , , , , | 10 Comments

Bullshit is in the Mind of the Believer

There is a lot of bullshit being fed to us visually, in print, and in spoken words. Whenever someone wants to sell you an idea or a product, there is likely to be at least some bullshit in the pitch. … Continue reading

Posted in Education, Pseudoscience, Science | Tagged , | 6 Comments